For us here at DMD Real Estate Photography, we understand fully that all our customers deserve the best photos, whether their homes be a mansion in Palmer or a simple ranch in Wasilla; that we should exert the best effort to provide best angle and the most efficient lighting for either the one with a scenic background by the mountains in Eagle River or the one in the middle of the cityscapes of Anchorage.
Drone Fly Through Videos
Have you ever experienced flying through a home?? Our drone pilot Jake has spent hundreds of hours building his own custom drones and flying them, perfecting his art of FLYING a drone THROUGH a home!
This is one of the newest ways that DMD Real Estate Photography is helping home sellers and listing agents in Alaska market their homes! Whether we are flying drones in Anchorage, Girdwood or Wasilla and Palmer there is no better way to experience a home!
Not all homes and conditions will allow for this type of service, but we will do our best to make it happen if we can! If you are interested in having your home tour be a Drone Fly Through tour let our experienced pilot take flight inside for you!
Here are some recent Drone Fly Throughs we have done in Wasilla and Eagle River Alaska.
The Power of Video for Real Estate Marketing
The world is becoming a smaller place thanks to our digital connections. Real estate marketers can share content with potential buyers across the globe.
But it isn’t enough just to share some statistics or photos.
Video is becoming an increasingly important part of marketing strategies throughout different industries, but it’s especially handy in the world of real estate. The value that video brings to your homes quickly exceeds the costs and efforts of creating this type of content.
Stats and Facts about Video Content and Marketing
Before we zoom in on the relationship between video and real estate marketing, let’s look at the big picture. No matter what industry you are in, video content is an opportunity that cannot be overlooked.
Videos are consistently a factor in the decision-making process. A Vidyard report revealed that nine out of 10 customers say that product videos are helpful when buying.
If you want to spread the word about your business or homes, use video. Landing pages with video are shared 40 times more than landing pages without video.
Users want more video! In fact, 53% of consumers expect more video content across the web.
While consumers often prefer shorter videos, videos encourage viewers to stay on a website for a longer period of time. This helps to boost your reputation with Google. Video content is more likely to put your website on the first page of search engine results, driving a lot of traffic to your business.
Why Video Is Important for Real Estate Agents
Video helps your home stand out.
Buyers shop for homes for a month or two before buying. In that time, they can look at a lot of homes online. But a video tour can help your buyers remember you. A majority of people (65%) are visual learners, which means that they retain information better if it is presented through visual content. Even a quick walkthrough of a property will stick in a buyer’s head longer than a text-only description of the home.
Video puts buyers in your home.
Well, not literally. But when a buyer sees video content from your perspective, they are more likely to picture themselves living in the home. Video content can also put realtor faces to names, making the content more relatable. When buyers see visual content next to testimonials or in video content, they are more likely to trust the source.
Video gives your brand more personality.
Real estate marketers have a lot of choices to make when they are shooting video. Videos can be shot in the house to show buyers more than they would be able to experience with just pictures or text. But many marketers use this medium to get creative.
Video content can help real estate marketers at every point of the buyer’s journey, from lead generation to securing customer loyalty.
Here are just some ideas for videos that real estate marketers can use to reach business goals:
Walkthroughs of homes that are up for sale in the area
Tutorials and informational videos for first-time home buyers with questions about the buying process
Videos introducing members of the real estate team
Live streams of open houses or other events
Reviews of local businesses to promote the neighborhood
Time-lapse videos of new homes being built
The options are endless!
Video content takes your real estate marketing strategy to the next level. For information on how you can get high-quality video content throughout the Anchorage area, contact the team at DMD Real Estate Photography today. To view more videos by our team you can visit our Vimeo Channel Here.